About

The emphasis for Abeeda & Associates (Pty) Ltd is on providing a complete specialist service based on a detailed knowledge of the new education, training and development legislative framework, experience in successful implementation, and locating education, training and development strategies and interventions within the broader business strategy. Given our experience and capabilities we offer an outstanding, cost effective service by offering products and services supported by an internal information technology capability.

Vision

Abeeda & Associates (Pty) Ltd provides a coherent and comprehensive service in developing a culture of learning, based on excellence and continuous improvement. This embodies a substantive contribution to redress through the upliftment of the skills base in South Africa.

Mission

Abeeda & Associates (Pty) Ltd mission is to: facilitate and practice processes that fulfil the development needs of South African companies to promote their overall competitiveness through investing in people. These development needs will be met through: Currency and relevance, Efficient and effective delivery, Innovation and creativity and Customer satisfaction; and encompass the sum of interventions used to better and more consistently deliver services that meet and exceed the needs and expectations of customers, employees and the constituencies we serve

Values

Integrity Results orientation with integrity assures efficient and effective delivery
Quality Quality service provision is underpinned by continuous performance improvement
Equity Promote equity through strength in diversity
Customer Customer focus will ensure an understanding of specific needs and requirements to provide individual solutions
Commitment Culture of learning and innovation demonstrates a commitment to development, growth and creativity
Consultation Mashurah ensures transparency through participation and consultation

Need

Changes in education, skills development and employment equity legislation in the South African context as well as global environmental trends have spiralled companies into a serious need for a better skilled and competent workforce. In addition they need to find innovative and effective ways of managing their human capital for both economic performance and social acceptability. This is the niche area which we have identified and that we have the confidence to deliver the excellent service that is outlined in this document.

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